Top Art Games Performance in Oceania Q1 2025

In the first quarter of 2025, the art games category saw notable performances across Oceania, with Zen Color - Color By Number from Oakever Games experiencing a steady climb in weekly downloads. Starting at around 12K downloads, it peaked at approximately 14.9K by late March. Revenue fluctuated, beginning at $972 and settling at $658 towards the quarter's end. Active users grew from 47.3K to 60K over the quarter.

Color Pop AI - Coloring Book, published by MWM, exhibited a mixed trend. Weekly downloads dipped initially but recovered to over 8.2K by the end of March. Revenue remained relatively stable, maintaining around $8-9K per week, while active users showed a slight recovery from a low of 19.6K to 25.5K.

Color by Number：Coloring Games by Wildlife Studios saw a decline in downloads early on, with a gradual increase to 7.2K. Revenue decreased from $5.6K to $4.8K. Despite the dip in downloads, active users steadily increased, ending the quarter at 22.3K.

Happy Color by Numbers Game maintained a strong user base, with active users hovering around 90K to 100K. Weekly downloads showed an upward trend from 5.9K to 7.2K, although revenue slightly declined, averaging around $400.

Finally, Phone Case DIY experienced a significant drop in downloads and active users mid-quarter, with a slight recovery towards the end. Revenue was minimal, peaking at $42 early in January.

These insights from Sensor Tower highlight the dynamic nature of the art games market in Oceania, offering a glimpse into user engagement and monetization trends for Q1 2025. For further detailed analytics, visit Sensor Tower's platform.